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Property Owners Association
Primiero San Martino di Castrozza

Protection, participation and responsible development of the territory

San Martino di Castrozza

United by passion, committed to the future

Founded in 2015, the Primiero San Martino di Castrozza Property Owners Association was established through the initiative of a group of second-home owners with the aim of actively contributing to the future of the destination.

Over the years, APPSM has grown into a key point of reference for property owners connected to San Martino di Castrozza and the Primiero Valley, bringing together more than 130 active members who share a strong connection to the area and a commitment to contributing, through constructive dialogue with local institutions, to balanced and sustainable development, with a focus on protecting the landscape and ensuring the long-term quality of services.

Mission

The Association pursues the following objectives:

Values

APSM bases its activities on:

CONTRIBUTIONS AND ACHIEVEMENTS

Between 2015 and 2025, APPSM directly or indirectly supported and contributed to numerous strategic initiatives for the destination, including:

APPSM BOARD OF DIRECTORS

Alvise Boniver Conte

President
Sole Director of Lanificio G.B. Conte S.r.l.; Board Member of Marzotto Wool Manufacturing S.r.l.

Marco Bottari

Past President
Chartered Accountant and Statutory Auditor.

Marco De Marchi

Board Member and Secretary
Private Banker at Credem Euromobiliare Private Banking.

Luigi Ometto

Board Member
Sole Director of Impresa Ometto Costruzioni S.r.l.

Gioia Cremonese

Board Member
Shareholder and Board Member of the family-owned MVC Group.

Filippo Rattin

Board Member
Digital Strategy Account Manager at Bloomberg.

Laura Previatello

Board Member
Former Corporate Manager at a banking institution, now retired.

Simona Briganti

Board Member
Statutory Auditor and Consultant for non-profit organizations.

Antonio Caruzzo

Treasurer
Chartered Accountant and Statutory Auditor.

SHAREHOLDING AND TERRITORIAL DEVELOPMENT

APPSM is a direct shareholder in Imprese e Territorio Srl, a vehicle through which its members actively contribute to the development of the destination’s infrastructure.
This participation reflects a clear choice: to be involved not only in the debate, but also in the strategic decisions shaping the future of San Martino di Castrozza and the wider Primiero area.

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In addition to infrastructure initiatives, the Association has supported the territory through social and safety initiatives, including donations of equipment to the Volunteer Fire Brigade following Storm Vaia and the donation of a defibrillator at the Colverde lift.

FROM FOUNDATION TO TODAY

2015
associazione proprietari san martino
From founding to today

The Association was founded to represent second-home owners and to take part, as signatories, in the Memorandum of Understanding with the Province.

2018
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Strategic Partner

Acquisizione quota in Imprese e Territorio Srl e partecipazione attiva allo sviluppo della ski area, Adesione all’Azienda per il Turismo (APT).

2020 - 2023
associazione proprietari san martino
Infrastructure Relaunch

Decisive support for the construction of the new Colbricon and Valcigolera gondola lifts, for the enhancement of snowmaking systems, and the launch of the process for the San Martino – Passo Rolle connection lift.

2025
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Organisational Consolidation and Growth

10th-anniversary General Assembly: strengthening of the Association’s development path, with a particular focus on membership growth, communication, engagement of younger generations (“Next Gen” project), and territorial sustainability.

Activities and Territory

APPSM regularly organises public meetings and opportunities for open dialogue with its members and the local community, involving institutions, technical experts and local stakeholders.

These meetings represent a fundamental tool for information, listening, and dialogue, based on the belief that the best decisions arise from transparent and well-documented discussion, oriented toward the sustainable development of the territory, consistent with the environmental balance of the Dolomites and the needs of the Primiero community.

Member Benefits

The Association works continuously to establish agreements with local businesses, organizations, and service providers in order to offer tangible benefits to its members.

Active agreements (subject to updates):

Subscribe

Download the membership application form

Join over 130 property owners who actively contribute to the development of the territory.

WHY BECOME A MEMBER

Becoming an APPSM member means:

Joining APSM means:

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Join over 130 property owners. Receive exclusive updates on the development and initiatives of our territory.

Need support?

We are available to provide clarification on membership fees, services, and territorial projects.

Territorial Vision

Primiero San Martino di Castrozza represents an environmental, scenic, and cultural heritage of great value within the Dolomites.

APPSM supports a development vision that seeks to combine:

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